Infomercials are a unique format that allow you to reach to a wide audience with your message. Long form programing allows you the ability to convey a robust and nuanced message to your customers. Infomercials have the unique ability to show the product in action, include customer testimonials and give the viewer a back story of how and why the product was created all in the same program.
While, we know that there is often a stigma surrounding long form TV ads, the truth is that infomercials work. We believe that infomercials don't have to be cheesy to get the consumers attention. Show the product, back it up with great testimonials and give the viewer a value proposition they can't say no to. When you're ready to take your product to market, give us a call, we'll get you there.
This show was produced for Phil Town. The studio portion of the show was filmed in a virtual studio with the set being rendered in realtime dynamically matching the real cameras. Very cool stuff (Don't tell Jake that, the complexity of the system was the bane of his existence). The spot was produced as advertorial content. Similar to an infomercial with a very soft selling approach. Enjoy!
This vinette of infomercial customer testimonials was created for BetterTrades seminars.
This is an excerpt of a Harris Dental infomercial. Graphics have been removed for posting to web.
A lifestyle testimonial segment edited for a BetterTrades infomercial.
A lifestyle testimonial segment edited for BetterTrades national infomercial.