P: 480-966-9895

Cinemasters
  • HOME
  • PORTFOLIO
  • ABOUT
  • PROCESS
  • HELP
  • BLOG
  • CONTACT
  • HOME
  • PORTFOLIO
  • ABOUT
  • PROCESS
  • HELP
  • BLOG
  • CONTACT
Homepage > BLOG
Recruiting Testimonial Video Customers
By Jake

Recruiting Customers For A Testimonial Video Shoot

There is no better salesman than a satisfied customer. Social proof is one of the most authentic and convincing sales tools in your marketing arsenal. Successfully enticing customers to become evangelists in person or print can be difficult enough, but add in the challenge of getting them to go on camera for a testimonial video, […]

READ MORE
Testimonials Video Script
By Jake

Why Testimonial Video Scripts are Such a Bad Idea

When it comes to testimonial videos, the most important thing is to have a product that feels real and authentic. If you’ve been busy rounding up customers to produce testimonial videos with, you might be tempted to write out statements or lines that you’d like them to say. What would be easier, right? Just tell […]

READ MORE
Testimonial video insights
By Jake

Testimonial Videos: The Good, the Bad and the Ugly

Testimonial videos should feel natural and organic. They need to tell a story about that person’s experience and portray them as genuine and relatable. I almost always shoot customer video testimonials ‘interview style’ and fill out the visuals with B-roll of the person interacting with the brand in some way. I thought I’d take a […]

READ MORE
100K Views on YouTube
By Jake

The Secret to Getting 100,000 Views on YouTube and Increasing Your Digital Brand

Observing my toddler watch other kids play with toys on YouTube recently resulted in an epiphany for me. We’re shifting from a goods consumption based society to an information consumption based society. We’re all insatiable consumers of information. Sure we still want ‘stuff’, but we’re not willing to shell out for ‘stuff’ unless we’ve sufficiently […]

READ MORE
Endorsements are everywhere. Even in the grave.
By Jake

What Makes an Effective Endorsement Video – The Basics

Brand endorsements are everywhere. From Kiss branded caskets and urns (it’s true, you can have one tomorrow if you’re an Amazon Prime member) to Yeezy Adidas, every brand wants to be cool by association. You don’t have to sell death dust decanters or athletic wear to cash in though. Brands large and small have benefited […]

READ MORE

CATEGORIES

  • BLOG (5)

ARCHIVES

  • March 2018 (1)
  • February 2018 (3)
  • January 2018 (1)
Facebook Page Steam - please activate Unyson extenison - Socials and configure it.

ABOUT US

Jake McCurdy founded Cinemasters in 2005 with one goal in mind; produce great work. Over the years Cinemasters grew, changed, shrunk and grew again. One thing remained; our passion for solving clients problems by developing a deep understanding of their needs and crafting strategies, videos and messaging to serve those needs. We continue to partner with the best craftsmen and tradespeople in the business to execute effective video strategies that work to solve our clients marketing problems, and achieve their goals.

Cinemasters

Copyright 2020 Cinemasters Independent Productions | All Rights Reserved

Cinemasters Independent Productions
Email: info@cinemastersind.com
Phone: 480-966-9895
Url: https://www.cinemastersind.com
2875 W. Ray Road, STE 5-160
Chandler, AZ 85224